Fish tested, angler approved

Gulp!

Berkley Gulp! looks alive, feels alive and tastes alive! These baits are available in many popular freshwater and saltwater shapes and colors. When fishing with Gulp!, it is important to fish the bait slowly and allow the bait to do what it is intended to do, disperse scent.

Cricket - Gulp!

Cricket - Gulp!

Lifelike detail mimics natural prey. More durable and easier to care for than live...

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Fish Fry - Gulp!

Fish Fry - Gulp!

Tail designed for nonstop fish enticing action. Choose a color to ""match the hatch...

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Floating Corn - Gulp!

Floating Corn - Gulp!

Resembles real corn. Keeps bait off the bottom and in the strike zone. For optimal...

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Floating Minnow

Floating Minnow

Floating for more lifelike swimming action. Keeps the bait off the bottom and in...

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Jigging Grub - Gulp!

Jigging Grub - Gulp!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

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Maggot - Gulp!

Maggot - Gulp!

Has outfished live bait 2 to 1 in head to head field tests. Biodegradable.

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Mini Earthworm

Mini Earthworm

Better than live!

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Minnow - Gulp!

Minnow - Gulp!

Outfishes and lasts longer than the real thing. Choose from 10 fish-catching colors...

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