- Soft Bait
- Havoc
- PowerBait
- Gulp!
- Gulp! Alive!
- Angle Worm
- Belly Strip
- Corn - Gulp! Alive!
- Crawler - Gulp! Alive!
- Crazy Legs Jerk Shad
- Cricket - Gulp! Alive!
- Eel - Gulp! Alive!
- Fat Bottom Shad - Gulp! Alive!
- Fat Floating Trout Worm - Gulp! Alive!
- Fish Fry - Gulp! Alive!
- Flats Worm - Gulp! Alive!
- Floating Corn
- Floating Corn - Garlic Infused
- Floating Jumbo Leech - Gulp! Alive!
- Floating Nightcrawler - Gulp! Alive!
- Floating Pinched Crawler
- Floating Pinched Crawler - Garlic Infused
- Floating Salmon Eggs - Garlic Infused
- Floating Salmon Eggs - Gulp! Alive!
- Ghost Shrimp Assortment
- Hellgramite - Gulp! Alive!
- Jerk Shad - Gulp! Alive!
- Jigging Grub - Gulp! Alive!
- Jumbo Leech/Minnow Assortment
- Killer Crawler - Gulp! Alive!
- Leech - Gulp! Alive!
- Maggot - Gulp! Alive!
- Mantis Shrimp - Gulp! Alive!
- Minnow - Gulp! Alive!
- Minnow Grub - Gulp! Alive!
- Minnow Head
- Molded Bloodworm - Gulp! Alive!
- Mud Minnow/Croaker - Gulp! Alive!
- Nightcrawler - Gulp! Alive!
- Peeler Crab - Gulp! Alive!
- Pinched Crawler - Gulp! Alive!
- Recharge Liquid
- Ripple Mullet - Gulp! Alive!
- Ripple Shad - Gulp! Alive!
- Sandworm - Gulp! Alive!
- Shrimp - Gulp! Alive!
- Shrimp/Peeler Crab Assortment
- Spinner Crawler
- Squido
- Swimming Mullet - Gulp! Alive!
- Waxies - Gulp! Alive!
- Johnson
- Dough Baits
- Attractants and Dips
- Hard Bait
- Line
- Terminal Tackle
- Rods and Combos
- Reels
- Tools and Equipment
- Promotions
Fish tested, angler approved
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Gulp! Alive!
Gulp! Alive! is the next generation in Gulp! technology. To fish it looks alive, feels alive and tastes alive! Gulp! Alive! baits are natural shapes, and used bait may be returned to the bucket for recharging. Larger, longer Gulp! shapes are now available in Gulp! Alive! in wide-mouth, tip-resistant oval buckets.
Ripple Mullet - Gulp! Alive!
Proven paddle tail swimming action. Unique ribbed shape creates more surface area...
Gulp! Alive!
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Ripple Shad - Gulp! Alive!
Unique segmented body for more vibration and swimming action. More surface for great...
Gulp! Alive!
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Sandworm - Gulp! Alive!
Assorted colors to meet your fishing needs. Looks and feels like natural sandworms...
Gulp! Alive!
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Shrimp - Gulp! Alive!
Looks, feels and smells like live shrimp. Assorted colors to match a variety of...
Gulp! Alive!
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Shrimp/Peeler Crab Assortment
Assorted colors to match a variety of fishing conditions. Extremely durable and...
Gulp! Alive!
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Spinner Crawler
The Gulp! Alive! Spinner Crawler is an entirely new soft formula that creates a...
Gulp! Alive!
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Squido
Features three crazy legs for incredible action. Body design allows for several...
Gulp! Alive!
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Swimming Mullet - Gulp! Alive!
Ideal for all saltwater species. Natural presentation in action, scent and taste...
Gulp! Alive!
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Waxies - Gulp! Alive!
A year-round panfish favorite. Outlasted and outfished live bait in field tests....
Gulp! Alive!
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Berkley® is a registered trademark of Pure Fishing, Inc.
