Berkley

Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.

Filtered By: Freshwater | Bass - Largemouth

PowerBait Attractant

Enhances ordinary lures or live bait with PowerBait scent and flavor.

PowerBait

Attracts fish with smell. Holds fish with taste. Trigger spray bottle shoots stream...

Gulp! Alive!

Ribbed design allows for 3x more scent dispersion than a normal tube and easy hook...

PowerBait

One-of-a-kind jerk shad action. Excites even the most neutral bass.

Gulp! Alive!

The tournament winning Chigger Craw. High action pinchers create more strikes. Designed...

PowerBait

The Bassmaster Classic winning bait. High action pinchers create more strikes. The...

PowerBait

Pre-rigged with two extra-sharp black nickel hooks perfectly placed. Rig on a sinker...

PowerBait

Two popular trout shapes, salmon egg and trout worm, combined into one new bait....

PowerBait

Floating for more lifelike swimming action. Keeps the bait off the bottom and in...

Gulp!

Natural presentation in action, scent and taste. Lifelike detail. Quivering tail...

Gulp! Alive!

Natural presentation in action, scent and taste. Lifelike detail. Quivering tail...

Gulp! Alive!

Preferred, proven and popular shape. Great for jig trailers, spinner rigs, drop-...

PowerBait

Mimics popular coastal live baitfish. Ideal for all rigging options. Rapid scent...

Gulp! Alive!

Lively action and lifelike presentation. Replicates the trout-attracting movement...

PowerBait

Outfishes and lasts longer than the real thing. Choose from 10 fish-catching colors...

Gulp!

Natural presentation in action, scent and taste. Lifelike detail. Quivering tail...

Gulp!

Mimics popular coastal live baitfish. Ideal for all rigging options. Rapid scent...

Gulp!

Ribbontail design swims naturally on the fall with twitches and short hops. Soft...

PowerBait

Berkley Fishing

products

Fish tested, angler approved

PowerBait Attractant

Gulp! Alive! Attractant

Atomic Pulse Tube

Crazy Legs Jerk Shad

Chigger Craw

Crazy Legs Chigger Craw

Eel - PowerBait

Floating Mice Tails

Floating Minnow

Minnow - Gulp! Alive!

Minnow Grub - Gulp! Alive!

Minnow - PowerBait

Mud Minnow/Croaker - Gulp! Alive!

Power Floating Trout Worm

Minnow - Gulp!

Minnow Grub - Gulp!

Mud Minnow/Croaker - Gulp!

Power Worm

Water Type

Species