Berkley

Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.

Filtered By: Freshwater

Natural Scent Trout Bait

Smells and tastes like live bait. Scientifically proven to outperform salmon eggs...

PowerBait

Lifelike detail mimics natural prey. More durable and easier to care for than live...

Gulp!

Long-lasting nibbles stay on the hook even in swift current. Easy to use. Works...

PowerBait

Boyd Duckett designed the NEW Havoc Juice Worm so it will not roll over during retrieve...

Havoc

Jerk it, twitch it, burn it and shake it. The Jerk is a soft plastic jerkbait like...

Havoc

An irresistible swirl of bright, attractive colors to attract trout. Mixed with...

PowerBait

Designed to look and taste like a live leech. Lifelike curling action - the tail...

PowerBait

Skeet Reese designed, The Pit Boss™ has the best possible action to get bites...

Havoc

Mini paddle tail is always quivering, destined to be a walleye favorite. Excellent...

Gulp! Alive!

55% greater catch rate than the leading competitor. Floating formula floats hook...

PowerBait

55% greater catch rate than the leading competitor. Floating formula floats hook...

Gulp!

Catfish respond 3 times faster to PowerBait than other dough baits. Preformed chunks...

PowerBait

Shorter and fatter trout worm that can be wacky rigged or used on a traditional...

Gulp! Alive!

Skeet Reese designed, The Papa Pit Boss™ has the best possible action to get bites...

Havoc

Smells and fishes like garlic. Fortified with Gulp! flavor bits. 55% greater catch...

PowerBait

Great for many fish species.

Gulp!

Quivering tail action. More durable, more effective, more convenient and more color...

Gulp! Alive!

Wide body design specifically tailored for bass jigs of all types and sizes. Claws...

PowerBait

Berkley Fishing

products

Fish tested, angler approved

Natural Scent Trout Bait

Cricket - Gulp!

Biodegradable Trout Nibbles

Juice Worm

The Jerk

Trout Bait Twist

Bungee Leech

Pit Boss

Fat Bottom Shad - Gulp! Alive!

Trout Dough

Dough Trout Nuggets

Catfish Bait Chunks

Fat Floating Trout Worm - Gulp! Alive!

Papa Pit Boss

Trout Dough - Natural Garlic Scent

Earthworm

Fish Fry - Gulp! Alive!

Chigger Chunk

Water Type

Species