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Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.
Filtered By:  Ice Fishing | Inshore(Remove all Filters)

Gulp! Alive! Attractant

Gulp! Alive! Attractant

Attracts fish with smell. Holds fish with taste. Trigger spray bottle shoots stream...

Gulp! Alive!
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Jigging Grub - Gulp! Alive!

Jigging Grub - Gulp! Alive!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp! Alive!
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Micro Power Nymph

Micro Power Nymph

Formulated for trout and panfish. Emulates a juvenile insect life-stage.

PowerBait
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Jigging Grub - Gulp!

Jigging Grub - Gulp!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp!
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Micro Power Wigglers

Micro Power Wigglers

More effective and easier to use and store than waxworms or larvae.

PowerBait
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Power Worm

Power Worm

Ribbontail design swims naturally on the fall with twitches and short hops. Soft...

PowerBait
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Ribbontail Grub

Ribbontail Grub

Great for walleye and panfish. Slim ribbon tail for increased swim action. Smaller...

PowerBait
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Ripple Shad

Ripple Shad

Unique segmented body for more vibration and swimming action. More surface for great...

PowerBait
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Split Belly Swimbait

Split Belly Swimbait

Split Belly collapses to allow a wider hook gap for instant hook set. Swim action...

PowerBait
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