Berkley

Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.

Filtered By: Ice Fishing

PowerBait Attractant

Enhances ordinary lures or live bait with PowerBait scent and flavor.

PowerBait

Attracts fish with smell. Holds fish with taste. Trigger spray bottle shoots stream...

Gulp! Alive!

The most popular soft bait shape for catching crappie and other panfish. Soft, yet...

Johnson

Ribbed design allows for 3x more scent dispersion than a normal tube and easy hook...

PowerBait

Lifelike detail mimics natural prey. More durable and easier to care for than live...

Gulp! Alive!

Lifelike detail mimics natural prey. More durable and easier to care for than live...

Gulp!

Quivering tail action. More durable, more effective, more convenient and more color...

Gulp! Alive!

The tournament winning Chigger Craw. High action pinchers create more strikes. Designed...

PowerBait

Resembles real corn. Keeps bait off the bottom and in the strike zone. For optimal...

Gulp! Alive!

Glowing formula for visual attraction from a greater distance. Dissolves slowly...

PowerBait

Artificial fish scales provide visual attraction from a greater distance. Advanced...

PowerBait

Tail designed for nonstop fish enticing action. Choose a color to ""match the hatch...

Gulp!

Pre-rigged with two extra-sharp black nickel hooks perfectly placed. Rig on a sinker...

PowerBait

Resembles real corn. Keeps bait off the bottom and in the strike zone. For optimal...

Gulp!

Floating for more lifelike swimming action. Keeps the bait off the bottom and in...

Gulp!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp! Alive!

Excellent for bass or walleye.

Gulp!

Natural presentation in action, scent and taste. Replaces live leeches for better...

Gulp! Alive!

Berkley Fishing

products

Fish tested, angler approved

PowerBait Attractant

Gulp! Alive! Attractant

Beetle Tube

Atomic Pulse Tube

Cricket - Gulp! Alive!

Cricket - Gulp!

Fish Fry - Gulp! Alive!

Chigger Craw

Floating Corn

Chroma-Glow Crappie Nibbles

Crappie Sparkle Nibbles

Fish Fry - Gulp!

Eel - PowerBait

Floating Corn - Gulp!

Floating Minnow

Jigging Grub - Gulp! Alive!

Fry

Leech - Gulp! Alive!

Water Type

Species