Berkley

Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.

Filtered By: Inshore

Jigging Grub - Gulp! Alive!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp! Alive!

Lifelike detail imitates natural prey. Assorted colors to match a variety of fishing...

Gulp!

Oversized paddle tail creates unbelievable swimbait action. Hollow body collapses...

PowerBait

The tournament winning Chigger Craw got a lot bigger. The high disturbance "jumbo...

PowerBait

Lifelike detail and painting patterns imitate real frogs. Uniquely designed legs...

PowerBait

Designed to target fish suspending or holding in vertical cover. Perfect for working...

Gulp!

Formulated for trout and panfish. Emulates a juvenile insect life-stage.

PowerBait

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp!

More effective and easier to use and store than waxworms or larvae.

PowerBait

Lifelike look, feel, action, smell and taste of a live bloodworm with less mess...

Gulp! Alive!

Preferred, proven and popular shape. Great for jig trailers, spinner rigs, drop-...

PowerBait

Mimics popular coastal live baitfish. Ideal for all rigging options. Rapid scent...

Gulp! Alive!

Natural presentation in action, scent and taste. Rig it like a live crab.

Gulp! Alive!

Proven paddle tail swimming action. Unique ribbed shape creates more surface area...

Gulp! Alive!

Lively action and lifelike presentation. Replicates the trout-attracting movement...

PowerBait

Smaller profile to stimulate feeding. Popular for all species of fish. A flexible...

PowerBait

Assorted colors to meet your fishing needs. Looks and feels like natural sandworms...

Gulp! Alive!

Versatile, great for flipping, or cast long to cover more water. Tremendous fish...

PowerBait

Berkley Fishing

products

Fish tested, angler approved

Jigging Grub - Gulp! Alive!

Ghost Shrimp

Hollow Belly Swimbait

Jumbo Chigger Craw

Kicker Frog

Jerk Shad - Gulp!

Micro Power Nymph

Jigging Grub - Gulp!

Micro Power Wigglers

Molded Bloodworm - Gulp! Alive!

Minnow - PowerBait

Mud Minnow/Croaker - Gulp! Alive!

Peeler Crab - Gulp! Alive!

Ripple Mullet - Gulp! Alive!

Power Floating Trout Worm

Power Grub

Sandworm - Gulp! Alive!

Power Hawg

Water Type

Species