Berkley

Fish tested, angler approved

Berkley soft baits are designed for the sole purpose of helping you catch more fish. Our product portfolio provides you a wide variety of highly effective choices from pro designed bass baits all the way to scientifically engineered baits with scent and flavor technology that encourages fish to strike and hang on longer. One thing we promise is that all of our soft baits have been fish tested and angler approved.

Filtered By: Bass - Largemouth

Gulp! Alive! Attractant

Attracts fish with smell. Holds fish with taste. Trigger spray bottle shoots stream...

Gulp! Alive!

Ribbed design allows for 3x more scent dispersion than a normal tube and easy hook...

PowerBait

One-of-a-kind jerk shad action. Excites even the most neutral bass.

Gulp! Alive!

Designed to look and taste like a live leech. Lifelike curling action - the tail...

PowerBait

PowerBait Chigger Toad's buzzing legs are designed by pros for maximum topwater...

PowerBait

The Bassmaster Classic winning bait. High action pinchers create more strikes. The...

PowerBait

Two popular trout shapes, salmon egg and trout worm, combined into one new bait....

PowerBait

Erratic darting motion imitates a struggling baitfish. Designed to target fish suspended...

Gulp! Alive!

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp! Alive!

Oversized paddle tail creates unbelievable swimbait action. Hollow body collapses...

PowerBait

The tournament winning Chigger Craw got a lot bigger. The high disturbance "jumbo...

PowerBait

Lifelike detail and painting patterns imitate real frogs. Uniquely designed legs...

PowerBait

Designed to target fish suspending or holding in vertical cover. Perfect for working...

Gulp!

Formulated for trout and panfish. Emulates a juvenile insect life-stage.

PowerBait

Proven shape and action works well for all panfish. Great on jigs, dropshots and...

Gulp!

More effective and easier to use and store than waxworms or larvae.

PowerBait

Mimics popular coastal live baitfish. Ideal for all rigging options. Rapid scent...

Gulp! Alive!

Lively action and lifelike presentation. Replicates the trout-attracting movement...

PowerBait

Berkley Fishing

products

Fish tested, angler approved

Gulp! Alive! Attractant

Atomic Pulse Tube

Crazy Legs Jerk Shad

Bungee Leech

Chigger Toad

Crazy Legs Chigger Craw

Floating Mice Tails

Jerk Shad - Gulp! Alive!

Jigging Grub - Gulp! Alive!

Hollow Belly Swimbait

Jumbo Chigger Craw

Kicker Frog

Jerk Shad - Gulp!

Micro Power Nymph

Jigging Grub - Gulp!

Micro Power Wigglers

Mud Minnow/Croaker - Gulp! Alive!

Power Floating Trout Worm

Water Type

Species