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Berkley Fishing Launches Official Facebook Page

COLUMBIA, S.C.- Now anglers have a new place to connect with other anglers and the Berkley brand. The page is designed to feature an improved experience for anglers of all levels that are looking to connect and share their big fish stories.

"We're always looking at ways to improve the angling experience, both on the water...and off. With the launch of the Official Berkley Fishing Facebook page we wanted to provide a place for anglers to connect," said Mike Phillips, Berkley Fishing Brand Manager. "Berkley Fishing is dedicated to improving the interaction and growth of our sport, and with Facebook we can reach out in a whole new way to enhance the fishing experience."

Visitors to www.facebook.com/berkleyfishing will be able to interact with key members of the Berkley Fishing staff, including our scientists and professional anglers. The site will also act as an access point to the most up to date information on their favorite Berkley products. One exciting part of this access will include viewing the latest YouTube videos and getting a sneak peak at the newest products that haven't even hit shelves yet.

To celebrate the launch of the page, Berkley is running a species focused Tackle Box Giveaway. 30 days. 30 tackle boxes. 30 happy people. Fans will have to keep their eyes open for additional contests and promotions geared at introducing anglers to new products in an exciting new way.

"With this level of interaction, anglers have the unique opportunity to share helpful tips and tactics and even ask questions that could be answered by one of our Berkley Pros" said Mike Phillips. "It's like a tackle shop filled with thousands of your closest friends."

Please visit www.facebook.com/berkleyfishing for the complete online experience.

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