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Berkley News

  • Experience Trailer Rolls into South Dakota The Berkley Experience trailer is poised to set up in Sioux Falls, S.D. Consumers are encouraged to flock to the Scheels All Sports April 25 – 27. Read More
  • Berkley Flicker Minnow Anglers have trusted the Berkley Flicker Shad since it was introduced. When it comes to catching fish, beginners and professionals still rely on them whenever - and wherever- fun or money is on the line. Well, move over Flicker Shad and make some room for the brand new Berkley Flicker Minnow. Read More
  • Experience Trailer Rolls into Minnesota The Berkley Experience trailer is poised to set up in Rogers, Minn. Consumers are encouraged to flock to the Cabela's April 11 – 13. Each year the Berkley Experience Trailer continues to bring new and exciting things to consumers. Read More
  • McDonald Wins IFA Kayak Fishing Tour at Punta Gorda, Florida Mike McDonald, of Sarasota, Fla., measured a combined limit of 56.00 inches to win the first regular-season event for the Florida West Division of the IFA Kayak Fishing Tour presented by Hobie Fishing at Punta Gorda, Fla., on March 9. Read More
  • Team Stephens/Frantz Wins IFA Redfish Tour Event at Punta Gorda, Florida Dave Stephens and George Frantz, both of Punta Gorda, Fla., weighed a two-redfish limit that totaled 15.20 pounds to win the first regular-season event for the Florida West Coast Division of the IFA Redfish Tour presented by Cabela's at Punta Gorda, Fla. The team took home a fully rigged Ranger boat powered by a Yamaha outboard, valued at over $25,000. Read More
  • Berkley Conservation Institute Congratulates the Environmental Protection Agency on Alaska Pebble Mine Action Amid fevered protests against Alaska's proposed Pebble Mine, which included opposition from the Berkley Conservation Institute (BCI), the Environmental Protection Agency (EPA) announced that it will now consider the Clean Water Act in its environmental review process of the proposed mine. Read More
  • Berkley Booth Has Big Plans for 2014 BASSMaster Classic With the Bassmaster only a couple days out, the companies within the Berkley Booth are anxiously awaiting the start of the Bassmaster Classic Expo. For the thousands of anglers attending the Expo each day, the action will be easy to find and impossible to miss in the Berkley Booth located at the top of the escalator. Read More
  • Berkley Powerbait Sponsors BASSmaster Classic Cast for Cash Berkley® PowerBait will give one lucky fan attending the Bassmaster Classic in Birmingham, Ala., the chance to win $100,000 by simply casting into a target. During the final weigh-in on February 23, one individual in the BJJC Complex will be randomly drawn from the crowd and allowed to cast to a target on the arena floor. Read More
  • Berkley Havoc Boss Dog Industry-leading innovations and consistent on-the-water results have elevated Berkley® HAVOC™ baits to the level of must-have gear in any angler's arsenal. But for all of its success, some thought there was still something missing. In the mind of Berkley Pro Gary Klein, the HAVOC line was missing a lizard, so he teamed with the designers at Berkley to create the new HAVOC Boss Dog. Read More
  • Berkley Havoc Pit Boss Jr. Even the hottest bites eventually shut off. Blame the weather if you must, but if your job is to put five of hard-to-catch fish in the livewell stop playing the blame game and start downsizing baits. The Berkley® scientist and pro staff members created the new 3-inch Berkley HAVOC™ Pit Boss Jr. specifically for targeting finicky bass with its proven shape and action. Read More
  • Berkley Powerbait Fight’n Bug Easily rigged with a 4/0 hook securely attached to the line with a Palomar knot, the instructions for Berkley® PowerBait® Fight’n Bug are even easier: cast, catch, release and repeat. Read More
  • Berkley Powerbait Rib Shad Giant swimbaits are cool for California, but what if the waters back home don’t play well with monsters? Small swimbaits are ideal for cleaning up pressured waters or on the end of a schooling rig. The Berkley® PowerBait® Rib Shad is 4.5 inches of pure swimming action that is designed for shallow or deep applications. Read More
  • Berkley Powerbait Slim Shad Baits that lumber through the water do so without any life and they fail to entice fish to strike. While the Berkley® PowerBait® Slim Shad is big (six inches long) its ribbed body gives it much more action than the stale behemoths that lumber through the water columns. Read More
  • Hazards of Winter Fishing Quick thinking and years of experience by two charter captains saved the lives of four fishermen angling in near-freezing waters east of Picton, Ontario. Read More
  • Experience Trailer Set to Kickoff 2014 in Tennessee Each year the Berkley Experience Trailer continues to bring new and exciting things to consumers. This year is no different, redesigning the entire trailer for a better experience all around. In its 9th consecutive year, the Berkley Experience will kick off the season in Bristol, Tenn. on February 6th – 8th. Read More
  • International High School Fishing Club Challenge Goes Strong When Berkley Fishing decided to launch the first International High School Fishing Club Challenge they didn't know how well it would be received. High schoolers and fishing coaches around the country have rallied to vie for rewards, product samples, prizes and the title of Berkley High School Cup Champions. Read More