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Fish tested, angler approved

Gulp! Alive!

Gulp! Alive! is the next generation in Gulp! technology. To fish it looks alive, feels alive and tastes alive! Gulp! Alive! baits are natural shapes, and used bait may be returned to the bucket for recharging. Larger, longer Gulp! shapes are now available in Gulp! Alive! in wide-mouth, tip-resistant oval buckets.

Angle Worm

Angle Worm

Ideal for panfish and trout.

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Belly Strip

Belly Strip

Scale pattern. Imitates cut bait. A great bucktail jig trailer. Pennant shape for...

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Corn - Gulp! Alive!

Corn - Gulp! Alive!

Resembles real corn. Keeps bait off the bottom and in the strike zone. For optimal...

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Craw

Craw

Lifelike appearance. Perfect jig trailer to entice slow feeding bass.

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Crawler - Gulp! Alive!

Crawler - Gulp! Alive!

Rig and fish like any live nightcrawler. Perfect for jig or drop shot. More colors...

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Crazy Legs Grub

Crazy Legs Grub

Unique high-action tail. Ideal for walleye or bass.

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Crazy Legs Jerk Shad

Crazy Legs Jerk Shad

One-of-a-kind jerk shad action. Excites even the most neutral bass.

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Cricket - Gulp! Alive!

Cricket - Gulp! Alive!

Lifelike detail mimics natural prey. More durable and easier to care for than live...

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Eel - Gulp! Alive!

Eel - Gulp! Alive!

Ideal replacement for live eels. Scent, flavor, action and appearance imitates live...

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Fat Floating Trout Worm - Gulp! Alive!

Fat Floating Trout Worm - Gulp! Alive!

Shorter and fatter trout worm that can be wacky rigged or used on a traditional...

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Fish Fry - Gulp! Alive!

Fish Fry - Gulp! Alive!

Quivering tail action. More durable, more effective, more convenient and more color...

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Fat Bottom Shad - Gulp! Alive!

Fat Bottom Shad - Gulp! Alive!

Mini paddle tail is always quivering, destined to be a walleye favorite. Excellent...

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Flats Worm - Gulp! Alive!

Flats Worm - Gulp! Alive!

Heavy design for flats finesse style fishing, combines worm and spade tail grub...

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Floating Corn

Floating Corn

Resembles real corn. Keeps bait off the bottom and in the strike zone. For optimal...

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Floating Corn - Garlic Infused

Floating Corn - Garlic Infused

Resembles real corn with the added benefit of Garlic scent. The garlic infused corn...

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Floating Jumbo Leech - Gulp! Alive!

Floating Jumbo Leech - Gulp! Alive!

Floating formula adds buoyancy to its natural presentation in action, scent and...

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Floating Nightcrawler - Gulp! Alive!

Floating Nightcrawler - Gulp! Alive!

Lifelike appearance. High buoyancy keeps bait in the strike zone. Great on a spinner...

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Floating Pinched Crawler

Floating Pinched Crawler

Life like imitation of real nightcrawler that has been pinched off. These baits...

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