The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Realistic Sinking Minnow Profile: Crafted with an authentic minnow body shape featuring the distinctive streamlined design and natural proportions that perfectly mimic small baitfish. The detailed head section and fin definition replicate the exact appearance of the minnows that bass, walleye, and other freshwater gamefish actively hunt throughout the water column.

Sinking Action Design: Engineered with weighted material that allows the minnow to sink naturally through the water column, creating realistic falling action that triggers strikes from fish at all depths. The controlled sink rate ensures proper presentation whether vertically jigged or retrieved horizontally, making it perfect for targeting suspended fish and deep structure.

Enhanced Scent Technology: Delivers 400 times more scent than ordinary soft plastics, creating a powerful attraction zone that draws fish from greater distances. The biodegradable formula continuously releases attractant even when the bait is motionless, while the sinking design allows anglers to reach fish in deeper water where traditional floating baits cannot effectively fish.

Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly designed sinking minnow profile makes it an essential addition to any angler's tackle box.