The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Authentic Waxie Profile: Crafted with a realistic wax worm body shape featuring the distinctive plump, segmented design that perfectly mimics live waxies. The compact profile replicates the exact appearance of the larvae that panfish, trout, and other freshwater species actively seek, creating an irresistible presentation for ice fishing and open water applications.

Alive! Recharge Technology: Pre-soaked in powerful Gulp! Alive! attractant that continuously releases scent to draw fish from greater distances. When effectiveness diminishes, simply return the bait to the jar to recharge its fish-attracting power, making each waxie last longer and perform better than any other soft plastic or live bait.

Versatile Presentation: The small size and lifelike texture make it perfect for finesse techniques, ice fishing, and light tackle applications. The soft, supple Gulp! Alive! material allows for natural movement that triggers strikes from even the most cautious fish, while the detailed segmentation enhances both visual appeal and scent dispersion.

Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient jar of Gulp! Alive! The proven fish-catching power combined with this perfectly shaped waxie profile makes it an essential addition to any angler's tackle box.