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Rippin' & Rawlin'
Swimming your way soon—our game-changing Rawler Jigs and the all-new Ripfish are ready to make ripples in the Berkley lineup this fall.
Swimming your way soon—our game-changing Rawler Jigs and the all-new Ripfish are ready to make ripples in the Berkley lineup this fall.
21 Stories
Forward Facing Sonar is a revolutionary piece of fishing technology that allows fishermen to watch fish behavior in real time,...
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Discover expert tips on how to fish with Berkley® Trout Dough to trigger more strikes and maximize action. Learn proven...
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Get pro tips for catching walleye in rivers—find out which gear, bait, and techniques will give you the best chance...
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A simple guide to help you choose the right fishing line—whether it’s braid, monofilament, or fluorocarbon—based on your fishing needs.
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Discover why braided fishing line is a top choice for strength, sensitivity, and durability, ideal for heavy-duty fishing in freshwater.
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Find out why fluorocarbon lines are nearly invisible in the water, making them perfect for clear water fishing and finesse...
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Learn about Berkley's Forward Braid line, designed for durability and strength, making it perfect for tough freshwater fishing adventures.
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Follow Berkley-sponsored anglers as they dominate fishing tournaments with expert strategies and tips that you can use for your own...
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Learn how bass spawning behavior affects fishing, and how to use that knowledge to catch more fish during spawn season.
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Forget oily attractants! Learn about new scent-based fish attractants that are more effective without the mess and oil.
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Want to know whether power or finesse fishing is best for you? This guide helps you choose the right technique...
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Cold fronts change fish behavior. Get expert tips on how to adapt your fishing strategy and improve your chances of...
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Curious about bass color preferences? This article helps you choose the right color bait to catch more bass, backed by...
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Choosing the right fishing line doesn’t have to be complicated. This guide makes it easy to pick the best line...
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Learn how to spool your spinning reel the right way—avoid tangles and make sure your line works perfectly when it’s...
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Monofilament lines are easy to handle and work well in many situations. This guide explains why they’re a great all-around...
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Berkley is focused on creating sustainable fishing products and advancing fishing technology to protect the future of the sport.
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Fluorocarbon lines are nearly invisible in water, giving you an edge when fishing in clear conditions. This guide explains why...
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Learn how to tie essential fishing knots, ensuring your gear stays secure and you’re ready for whatever fish come your...
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