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Berkley And Iaconelli Expand Agreement

Fishing industry leader Berkley Fishing and renowned fishing pro Michael Iaconelli entered into agreement for the upcoming 2010-tournament season. Beginning January 1, 2010, Iaconelli will be using Berkley jigs, soft baits and line during the 2010 season, an expansion of the previous sponsorship.

"Berkley is elated to announce our continued association with Mike," said Mike Phillips, Brand Manager. "He is a great representative of our sport and having him on our team will be great for the future of fishing."

The Pittsgrove, NJ native has enjoyed an illustrious career on the fishing tournament trail wrapping up 6 first-place titles, 42 top-ten finishes, 67 top-twenty finishes and amassing over $1.6 million in career earnings. Iaconelli also claimed the 2006 Angler of the Year title as well as the 2003 Bassmaster Classic title and hosts City Limits Fishing that is featured on the Versus network. Iaconelli will be competing in his 11th Bassmaster Classic this February at Alabama's Lay Lake.

"Every one knows that Berkley Fishing is synonymous with product innovation and proven winners when it comes to jigs, soft baits and line," said Iaconelli. "I can't wait to start the 2010 season at the Bassmaster Classic on Lay Lake with Berkley continuing as one of my key sponsors. I look forward to having a great year with them."

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