The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Authentic Earthworm Profile: Crafted with a realistic earthworm body shape featuring the distinctive elongated design and natural segmentation that perfectly mimics live garden worms. The tapered profile and detailed body rings replicate the exact appearance of the earthworms that freshwater fish encounter naturally, creating an irresistible presentation for all species.

Lifelike Movement: The soft, supple Gulp! material allows for natural flexing and undulation that triggers strikes from even the most cautious fish. The segmented body creates multiple action points that move independently, while the balanced design ensures realistic presentation whether drifting naturally or actively retrieved through any freshwater environment.

Convenient Jar Format: Packaged in a convenient jar that keeps the earthworms fresh and ready to use, eliminating the mess and hassle associated with live worms. The jar format allows for easy storage and transport, making it perfect for any fishing trip where earthworms are the preferred bait for bass, panfish, trout, and countless other freshwater species.

Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient jar of Gulp! The proven fish-catching power combined with this perfectly shaped earthworm profile makes it an essential addition to any angler's tackle box.